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What is Customer Lifetime Value (CLV)?

The total revenue a business can expect from a single customer throughout their relationship. Critical for determining marketing spend and customer retention strategies.

Also searched as

CLVcustomer valueretention metrics

Related Lion Group services

floodmaker.com

Related terms in Marketing

CPC (Cost Per Click)
CPA (Cost Per Acquisition)
SEO (Search Engine Optimization)
Lead Generation
Brand Positioning

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